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catiebeatty
Forum_moderator
catiebeatty

There seems to be a fine line between what’s acceptable and what’s frowned upon in the blogging world. I was recently approached by a company that wanted me to publish a pre-written article with an embedded link in exchange for payment. While I’m tempted by the idea of actually monetizing my blog, I don’t feel comfortable posting something I haven’t written. On top of that, the person who contacted me was unwilling to tell me anything about the company I would be linking to. It ended up being a company that fits with my blog topic, but I was rather put-off by the fact they wouldn’t tell me about the company even after I asked!

Anyway, I thought this would be a good forum topic. How do you feel about posting articles in exchange for payment? Is it spam? Or is it just a good way to make money?

posted about 7 years ago
FashionTrendsMore
Style_council
FashionTrend...

I don’t approve of that. I have had companies contact me wanting for me to do that and I have had to turn them down. I just feel like doing that would be selling my blog out

posted about 7 years ago
 
RachelPheasant
Style_council
RachelPheasant

Here’s my take on it: You are a writer/photographer and your blog is your platform. As such your marketable skill is your writing/photography. The company should be paying you to create the content. Instead they are using you for your marketing/SEO capabilities—which is a secondary (and very unnecessary skill) to your primary skill—blogging. If they want visibility then they need to either hire you to do SEO/ PR for them or actually create the content.

posted about 7 years ago
 
stylesplash
Style_council
stylesplash

I absolutely agree with Rachel – your blog is the platform to showcase your writing/photography/design skills. If you post an article wrtitten by someone else just for money your readers will pick up on it straight away as it won’t be “your voice”. If you lose readers because of this there will be no incentive for brands to work with you anyway, so everyone loses out. Stay true to your values, there are other ways to make money without undoing all of your hard work.

posted about 7 years ago
 
DelightfulDecember
Style_council
DelightfulDe...

Wow, gosh shady company tactics. If a compnay pay or sponsor you to create articles for them, that would be fine…..but to take over your blog is pretty much a big no-no to me.

posted about 7 years ago
 
catiebeatty
Forum_moderator
catiebeatty

Great input, ladies! I explained to the company that I didn’t feel comfortable posting something I didn’t write, but was open to writing a review of the website. It’s a British company, though, so I’m not sure it would make any sense to review, since most of my readership is in America.

This morning, though, I learned that it’s illegal to pay a blogger to advertise, promote, or review without disclosing it! So if you ever get approached by a company who wants you to pretend like you “bought” an item that was actually a gift from the company, don’t do it! Here’s a great article on the topic.

posted about 7 years ago
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